“I wanted to create a small piece that could try to talk about death and narcissism in this crazy era of Art Fair selfies” explains Sebastian ErraZuriz referring to his latest exploration in the blurry lines between art and design.” The artist/designer continues, “The art fair boom has replicated itself in every city. Within every city and every art fair, the same artworks are replicated in every booth. Of all these replicated artworks the most popular appears to be: "Mirrored Artworks" which basically reflect back on the collectors, gallerists, and socialites that flood these events looking for props to take selfies with.”

“On the Edge Staring at Eternal Infinity” reminds us that the artist used to be the narcissist: their famous ego of artist was historically considered a necessary evil often required to create deeply reflective and introspective artworks. Nevertheless today the artist’s ego and creative result seems overshadowed by the much more powerful narcissism of the collector, the socialite and their true passion: The art of the self. Or maybe: “the art of the selfie", where being seen amongst art is now more important than seeing art.

“On the Edge Staring at Eternal Infinity” was created for the context of the fair as a comment on this new trend that tends to take away the attention from the art and to increase everyone’s tendency to narcissism. The delicate sculptural bird that seems to be staring at itself in the mirror, forces the viewer to confront the temptation to look at his own reflection when also looking at the art piece echoing death and it’s eternal reflection.

Sebastian ErraZuriz explains: “The art world was always accused of being embedded in "Smoke and Mirrors". Today that smoke has gone and we are only left with the mirrors. These Mirrored Artworks repeated in every booth that are the reflection of our times, a populist, Trumpian portrait that the art market may deserve?”

 

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